The project “Development of the Võrumaa Tourism Network and Raising Digital Competence” is about to begin, aiming to strengthen cooperation among Võrumaa’s tourism entrepreneurs and support the creation of new, joint tourism offerings. The project helps boost entrepreneurs’ digital marketing skills and visibility, shaping Võrumaa into an attractive and vibrant year-round destination.

The project is led by SA Rõuge Valla Turism in cooperation with MTÜ Võrumaa Turismiliit. Tourism entrepreneurs and developers from all over Võrumaa will be involved in the activities. The project is co-funded by the European Union through the LEADER measure.

A variety of joint activities are planned under the project, including hackathons to develop new tourism offerings, individual digital mentoring, networking meetings for tourism entrepreneurs, the creation of a professional image bank, and joint low-season marketing campaigns. Unified representation of Võrumaa at tourism fairs is also planned.

The project creates an authentic opportunity to collaborate more closely, share knowledge and resources, and develop tourism packages that boost the visibility and competitiveness of the entire region. More detailed information on activities, registration, and opportunities to participate will be published on an ongoing basis throughout the project.

Expected Outcomes

• New or further developed joint tourism offerings based on entrepreneurial cooperation

• A strengthened tourism network and regular collaboration among entrepreneurs

• Improved digital marketing skills and awareness

• A professional image bank available for use by regional businesses

• Joint low-season marketing campaigns

• A more unified and stronger representation of Võrumaa at tourism fairs

The very first hackathon takes place already on January 7th!
January 7th, 9:30–18:00
Location: Rõuge Municipality / precise venue to be announced after registration, based on the number of participants

A hackathon for tourism entrepreneurs is the place where we can co-create joint seasonal/target group-specific tourism offerings that:
- can be presented at fairs
- form the basis for creating a shared image bank
- serve as the foundation for cross-regional low-season marketing campaigns

If you want your business to be part of these exciting activities, please fill out the registration form.
Important: please fill out the form even if you cannot attend on January 7th – this way we can keep you updated on the project and involve you in future activities as needed.

Registration form: https://forms.gle/GiEgHYzgiTCqvLjx6